Microblogging is what Microsoft is calling their new SharePoint 2013 sites that allow employees to share ideas, links, information, and more in a controlled environment. This is important because instead of using a 3rd party tool to do something similar, you now have a means of providing a secure and controlled platform for this functionality.

It looks and feels much like a Facebook page because you can post things and then others can comment on it and/or 'like' it.  You can create groups that people can join, such as Sales, Support, HR, etc. Users can flag content for administrators to review as well. The site is compatible with mobile platforms, such as phones and tablets, as well which make it extremely powerful.

So why is this important and why should you use it?

Well, when was the last time you got a 'funny email' that then got a response with another funny email, which led to another, and so on and so forth.

Or when was the last time that someone emailed about an idea to a group of people and it got a fire storm of emails in response? These are some examples of the types of conversations that can be pulled out of email and put into a Microblogging site. Reduce the number of emails you get a day.

Reduce your email system's overhead.  Stop <em>emailing</em> pictures, videos, and jokes and start <em>sharing </em>them on Microblogs!